{"product_id":"beauty-tree-btliss-hair-straightening-keratin-treatment-formaldehyde-free-professional-hair-treatment-for-salon-smooth-straight-hair-formaldehyde-free-hair-keratin-for-women-men-120-ml","title":"Beauty Tree BTliss Hair Straightening Keratin Treatment Formaldehyde Free, Professional Hair Treatment For Salon Smooth Straight Hair | Formaldehyde Free | Hair Keratin For Women \u0026 Men 120 ml","description":"\u003ch2\u003eBeauty Tree BTliss Hair Straightening Keratin Treatment: Salon-Smooth, Straight Hair Without Formaldehyde\u003c\/h2\u003e\u003cp\u003eBeauty Tree BTliss Hair Straightening Keratin Treatment is the modern form of hair straightening — a professional-grade keratin formula that delivers salon-smooth, straight hair without formaldehyde. Enriched with Acai and Marula oil, it works on all hair types, including stubborn, unruly and frizz-prone hair, making it easier to maintain and manage for a long time.\u003c\/p\u003e\u003cp\u003eUnlike traditional straightening creams that rely on harsh chemicals, BTliss uses naturally occurring keratin protein — a naturally absorbent protein that straightens and strengthens hair, adds shine and protects hair from further damage. The result is hair that looks professionally finished, feels softer and stays manageable for weeks.\u003c\/p\u003e\u003ch3\u003eKey Active Ingredients \/ Formula\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eKeratin Protein:\u003c\/strong\u003e a naturally absorbent protein that penetrates the hair shaft to straighten, rebuild and strengthen strands from within.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAcai Oil:\u003c\/strong\u003e an antioxidant-rich oil that helps protect hair from environmental stress while supporting a healthy, glossy finish.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMarula Oil:\u003c\/strong\u003e a lightweight, fast-absorbing oil that deeply moisturises, tames frizz and improves softness and manageability.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormaldehyde-Free Base:\u003c\/strong\u003e a clean formulation with no formaldehyde or harmful substances, so application is free of harsh chemical fumes.\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eComprehensive Benefits\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eSalon-Smooth Straightness:\u003c\/strong\u003e relaxes curls and waves for sleek, straight hair that holds its shape.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFrizz and Dryness Control:\u003c\/strong\u003e eliminates excessive frizz and dryness, leaving hair smooth, calm and polished.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStrength and Repair:\u003c\/strong\u003e keratin protein strengthens weak strands and helps protect hair from further damage.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eInstant Shine:\u003c\/strong\u003e adds a healthy, reflective gloss that makes hair look freshly salon-treated.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLong-Lasting Manageability:\u003c\/strong\u003e holds hair in place and makes it easier to maintain and manage for a long time.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAll Hair Types:\u003c\/strong\u003e suitable for straight, wavy, curly and unruly hair, and formulated for both women and men.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cdetails style=\"margin-bottom: 10px; border: 1px solid #e2e8f0; padding: 10px; border-radius: 6px;\"\u003e\n  \u003csummary style=\"font-weight: 600; cursor: pointer; outline: none; list-style-type: none; display: flex; justify-content: space-between; align-items: center;\"\u003e\n    \u003ch3\u003e Technical Specifications\u003c\/h3\u003e\n    \u003cspan style=\"font-size: 16px; font-weight: normal; color: #4b5563;\"\u003e▼\u003c\/span\u003e\n  \u003c\/summary\u003e\n  \u003cp style=\"margin-top: 8px; margin-bottom: 0; color: #4b5563; line-height: 1.5;\"\u003e\n  \u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eVolume\/Size:\u003c\/strong\u003e 120 ml bottle\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBrand:\u003c\/strong\u003e Beauty Tree (BTliss)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTarget Audience:\u003c\/strong\u003e Women and men in India seeking salon-quality straightening at home or in the salon\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProduct Type:\u003c\/strong\u003e Hair straightening keratin treatment\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormulation:\u003c\/strong\u003e Formaldehyde-free\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eKey Ingredients:\u003c\/strong\u003e Keratin protein, Acai oil, Marula oil\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHair Type Suitability:\u003c\/strong\u003e All hair types, including unruly and frizz-prone hair\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCountry of Sale:\u003c\/strong\u003e India (priced in INR)\u003c\/li\u003e\n\u003c\/ul\u003e\n  \n\u003c\/details\u003e\u003ch3\u003eEffortless Application for Everyday Use\u003c\/h3\u003e\u003cp\u003eBTliss is designed for salon professionals and for confident at-home application. Always do a strand patch test first and follow the timings printed on the pack.\u003c\/p\u003e\u003ch4\u003eHow to Use:\u003c\/h4\u003e\u003col\u003e\n\u003cli\u003eShampoo the hair with a clarifying or deep-cleansing shampoo to remove product build-up, then towel-dry until the hair is damp, not dripping.\u003c\/li\u003e\n\u003cli\u003eComb the hair thoroughly to remove tangles and divide it into manageable sections using clips.\u003c\/li\u003e\n\u003cli\u003eApply the BTliss Keratin Treatment evenly, section by section, starting 1–2 cm away from the scalp and working down to the ends.\u003c\/li\u003e\n\u003cli\u003eComb the product through each section to ensure uniform, even coverage from root to tip.\u003c\/li\u003e\n\u003cli\u003eLeave the treatment on for the processing time advised on the pack (typically 20–30 minutes depending on hair type and texture).\u003c\/li\u003e\n\u003cli\u003eBlow-dry the hair completely, section by section, using a round brush to keep the strands smooth and tensioned.\u003c\/li\u003e\n\u003cli\u003eFlat-iron the hair in thin sections at a controlled temperature, passing each section through the iron several times until the hair is sleek and straight.\u003c\/li\u003e\n\u003cli\u003eRinse if directed by the pack instructions, then apply a sulphate-free conditioner or mask to seal in moisture.\u003c\/li\u003e\n\u003cli\u003eAvoid washing the hair for 48–72 hours after treatment so the keratin can set properly.\u003c\/li\u003e\n\u003cli\u003eMaintain results with a sulphate-free, keratin-safe shampoo and a weekly deep-conditioning mask.\u003c\/li\u003e\n\u003c\/ol\u003e\n\n\u003ch3\u003eBrand Trust \u0026amp; Quality Guarantee\u003c\/h3\u003e\n\u003cblockquote\u003e\n  \u003cp\u003eBeauty Tree BTliss is a professional-grade, formaldehyde-free keratin treatment made under cosmetic quality standards and trusted by Indian salons and home users for salon-smooth, long-lasting straight hair.\u003c\/p\u003e\n\u003c\/blockquote\u003e\n\n\u003cdetails style=\"margin-bottom: 10px; border: 1px solid #e2e8f0; padding: 10px; border-radius: 6px;\"\u003e\n  \u003csummary style=\"font-weight: 600; cursor: pointer; outline: none; list-style-type: none; display: flex; justify-content: space-between; align-items: center;\"\u003e\n    \u003ch3\u003e Comparison Matrix\u003c\/h3\u003e\n    \u003cspan style=\"font-size: 16px; font-weight: normal; color: #4b5563;\"\u003e▼\u003c\/span\u003e\n  \u003c\/summary\u003e\n  \u003cp style=\"margin-top: 8px; margin-bottom: 0; color: #4b5563; line-height: 1.5;\"\u003e\n\u003c\/p\u003e\n\u003ctable style='width:100%; border-collapse:collapse; margin:20px 0; font-family:-apple-system,BlinkMacSystemFont,\"Segoe UI\",Roboto,Helvetica,Arial,sans-serif; border:1px solid #e2e8f0; border-radius:8px; overflow:hidden; box-shadow:0 1px 3px rgba(0,0,0,0.05);'\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth style=\"background-color:#f8fafc; color:#1e293b; font-weight:700; padding:12px 16px; border-bottom:2px solid #e2e8f0; font-size:13px; text-transform:uppercase; letter-spacing:0.05em; text-align:left;\"\u003eFeature\u003c\/th\u003e\n\u003cth style=\"background-color:#ecfdf5; color:#065f46; font-weight:700; padding:12px 16px; border-bottom:2px solid #e2e8f0; font-size:13px; text-transform:uppercase; letter-spacing:0.05em; text-align:left;\"\u003eThis Product (Beauty Tree BTliss)\u003c\/th\u003e\n\u003cth style=\"background-color:#f8fafc; color:#1e293b; font-weight:700; padding:12px 16px; border-bottom:2px solid #e2e8f0; font-size:13px; text-transform:uppercase; letter-spacing:0.05em; text-align:left;\"\u003eAlternatives\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding:12px 16px; border-bottom:1px solid #f1f5f9; color:#475569; font-size:13px; line-height:1.5; text-align:left;\"\u003eFormaldehyde Content\u003c\/td\u003e\n\u003ctd style=\"padding:12px 16px; border-bottom:1px solid #f1f5f9; color:#047857; font-weight:600; background-color:#f0fdf4; font-size:13px; line-height:1.5; text-align:left;\"\u003eFormaldehyde-free keratin formula, no harsh substances or fumes\u003c\/td\u003e\n\u003ctd style=\"padding:12px 16px; border-bottom:1px solid #f1f5f9; color:#475569; font-size:13px; line-height:1.5; text-align:left;\"\u003eMany salon straightening creams contain formaldehyde or formalin\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding:12px 16px; border-bottom:1px solid #f1f5f9; color:#475569; font-size:13px; line-height:1.5; text-align:left;\"\u003eKey Actives\u003c\/td\u003e\n\u003ctd style=\"padding:12px 16px; border-bottom:1px solid #f1f5f9; color:#047857; font-weight:600; background-color:#f0fdf4; font-size:13px; line-height:1.5; text-align:left;\"\u003eKeratin protein plus Acai oil and Marula oil\u003c\/td\u003e\n\u003ctd style=\"padding:12px 16px; border-bottom:1px solid #f1f5f9; color:#475569; font-size:13px; line-height:1.5; text-align:left;\"\u003eKeratin alone, or aggressive chemical relaxers\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding:12px 16px; border-bottom:1px solid #f1f5f9; color:#475569; font-size:13px; line-height:1.5; text-align:left;\"\u003eApplication\u003c\/td\u003e\n\u003ctd style=\"padding:12px 16px; border-bottom:1px solid #f1f5f9; color:#047857; font-weight:600; background-color:#f0fdf4; font-size:13px; line-height:1.5; text-align:left;\"\u003eSalon-grade results, usable in a salon or at home\u003c\/td\u003e\n\u003ctd style=\"padding:12px 16px; border-bottom:1px solid #f1f5f9; color:#475569; font-size:13px; line-height:1.5; text-align:left;\"\u003eUsually salon-only service with repeated appointments\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding:12px 16px; border-bottom:1px solid #f1f5f9; color:#475569; font-size:13px; line-height:1.5; text-align:left;\"\u003eHair Type Suitability\u003c\/td\u003e\n\u003ctd style=\"padding:12px 16px; border-bottom:1px solid #f1f5f9; color:#047857; font-weight:600; background-color:#f0fdf4; font-size:13px; line-height:1.5; text-align:left;\"\u003eAll hair types, including unruly and frizz-prone hair\u003c\/td\u003e\n\u003ctd style=\"padding:12px 16px; border-bottom:1px solid #f1f5f9; color:#475569; font-size:13px; line-height:1.5; text-align:left;\"\u003eOften limited to specific textures or curl patterns\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding:12px 16px; border-bottom:1px solid #f1f5f9; color:#475569; font-size:13px; line-height:1.5; text-align:left;\"\u003eWho It Is For\u003c\/td\u003e\n\u003ctd style=\"padding:12px 16px; border-bottom:1px solid #f1f5f9; color:#047857; font-weight:600; background-color:#f0fdf4; font-size:13px; line-height:1.5; text-align:left;\"\u003eWomen and men\u003c\/td\u003e\n\u003ctd style=\"padding:12px 16px; border-bottom:1px solid #f1f5f9; color:#475569; font-size:13px; line-height:1.5; text-align:left;\"\u003eFrequently marketed to women only\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding:12px 16px; border-bottom:1px solid #f1f5f9; color:#475569; font-size:13px; line-height:1.5; text-align:left;\"\u003eSize and Value\u003c\/td\u003e\n\u003ctd style=\"padding:12px 16px; border-bottom:1px solid #f1f5f9; color:#047857; font-weight:600; background-color:#f0fdf4; font-size:13px; line-height:1.5; text-align:left;\"\u003e120 ml multi-use bottle, priced in INR\u003c\/td\u003e\n\u003ctd style=\"padding:12px 16px; border-bottom:1px solid #f1f5f9; color:#475569; font-size:13px; line-height:1.5; text-align:left;\"\u003ePer-sitting salon charges in INR with repeat visits\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding:12px 16px; border-bottom:1px solid #f1f5f9; color:#475569; font-size:13px; line-height:1.5; text-align:left;\"\u003eHair Condition Outcome\u003c\/td\u003e\n\u003ctd style=\"padding:12px 16px; border-bottom:1px solid #f1f5f9; color:#047857; font-weight:600; background-color:#f0fdf4; font-size:13px; line-height:1.5; text-align:left;\"\u003eAdds shine and protects hair from further damage\u003c\/td\u003e\n\u003ctd style=\"padding:12px 16px; border-bottom:1px solid #f1f5f9; color:#475569; font-size:13px; line-height:1.5; text-align:left;\"\u003eCan leave hair dry, brittle or over-processed\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n  \n\u003c\/details\u003e\n\n\u003ch3\u003eFrequently Asked Questions\u003c\/h3\u003e\n\u003cdetails style=\"margin-bottom: 10px; border: 1px solid #e2e8f0; padding: 10px; border-radius: 6px;\"\u003e\n  \u003csummary style=\"font-weight: 600; cursor: pointer; outline: none; list-style-type: none; display: flex; justify-content: space-between; align-items: center;\"\u003e\n    \u003cspan\u003eIs Beauty Tree BTliss Keratin Treatment formaldehyde-free?\u003c\/span\u003e\n    \u003cspan style=\"font-size: 16px; font-weight: normal; color: #4b5563;\"\u003e+\u003c\/span\u003e\n  \u003c\/summary\u003e\n  \u003cp style=\"margin-top: 8px; margin-bottom: 0; color: #4b5563; line-height: 1.5;\"\u003eYes. Beauty Tree BTliss Hair Straightening Keratin Treatment is formulated without formaldehyde and uses naturally occurring keratin protein, so it straightens and strengthens hair without the harsh fumes or harmful substances found in many traditional straightening creams.\u003c\/p\u003e\n\u003c\/details\u003e\n\u003cdetails style=\"margin-bottom: 10px; border: 1px solid #e2e8f0; padding: 10px; border-radius: 6px;\"\u003e\n  \u003csummary style=\"font-weight: 600; cursor: pointer; outline: none; list-style-type: none; display: flex; justify-content: space-between; align-items: center;\"\u003e\n    \u003cspan\u003eDoes BTliss keratin treatment work on all hair types?\u003c\/span\u003e\n    \u003cspan style=\"font-size: 16px; font-weight: normal; color: #4b5563;\"\u003e+\u003c\/span\u003e\n  \u003c\/summary\u003e\n  \u003cp style=\"margin-top: 8px; margin-bottom: 0; color: #4b5563; line-height: 1.5;\"\u003eYes, BTliss works on all hair types, including straight, wavy, curly and stubborn unruly hair. It is suitable for both women and men, though very coarse or heavily resistant hair may need a longer processing time.\u003c\/p\u003e\n\u003c\/details\u003e\n\u003cdetails style=\"margin-bottom: 10px; border: 1px solid #e2e8f0; padding: 10px; border-radius: 6px;\"\u003e\n  \u003csummary style=\"font-weight: 600; cursor: pointer; outline: none; list-style-type: none; display: flex; justify-content: space-between; align-items: center;\"\u003e\n    \u003cspan\u003eCan I use BTliss at home or only in a salon?\u003c\/span\u003e\n    \u003cspan style=\"font-size: 16px; font-weight: normal; color: #4b5563;\"\u003e+\u003c\/span\u003e\n  \u003c\/summary\u003e\n  \u003cp style=\"margin-top: 8px; margin-bottom: 0; color: #4b5563; line-height: 1.5;\"\u003eBTliss is a professional salon-grade treatment that can be applied in a salon or at home. If you apply it at home, follow the pack instructions carefully, do a strand patch test first and use a flat iron at a controlled temperature.\u003c\/p\u003e\n\u003c\/details\u003e\n\u003cdetails style=\"margin-bottom: 10px; border: 1px solid #e2e8f0; padding: 10px; border-radius: 6px;\"\u003e\n  \u003csummary style=\"font-weight: 600; cursor: pointer; outline: none; list-style-type: none; display: flex; justify-content: space-between; align-items: center;\"\u003e\n    \u003cspan\u003eHow long do the results of BTliss keratin treatment last?\u003c\/span\u003e\n    \u003cspan style=\"font-size: 16px; font-weight: normal; color: #4b5563;\"\u003e+\u003c\/span\u003e\n  \u003c\/summary\u003e\n  \u003cp style=\"margin-top: 8px; margin-bottom: 0; color: #4b5563; line-height: 1.5;\"\u003eResults typically stay smooth and manageable for several weeks. Longevity depends on your hair type and aftercare, so use a sulphate-free, keratin-safe shampoo and a weekly deep-conditioning mask to extend the effect.\u003c\/p\u003e\n\u003c\/details\u003e\n\u003cdetails style=\"margin-bottom: 10px; border: 1px solid #e2e8f0; padding: 10px; border-radius: 6px;\"\u003e\n  \u003csummary style=\"font-weight: 600; cursor: pointer; outline: none; list-style-type: none; display: flex; justify-content: space-between; align-items: center;\"\u003e\n    \u003cspan\u003eHow much product does one BTliss bottle contain?\u003c\/span\u003e\n    \u003cspan style=\"font-size: 16px; font-weight: normal; color: #4b5563;\"\u003e+\u003c\/span\u003e\n  \u003c\/summary\u003e\n  \u003cp style=\"margin-top: 8px; margin-bottom: 0; color: #4b5563; line-height: 1.5;\"\u003eEach Beauty Tree BTliss Hair Straightening Keratin Treatment bottle contains 120 ml of product, which is enough for multiple applications depending on hair length, density and thickness.\u003c\/p\u003e\n\u003c\/details\u003e\n\n\u003chr\u003e\n\u003cdetails style=\"margin-bottom: 10px; border: 1px solid #e2e8f0; padding: 10px; border-radius: 6px;\"\u003e\n  \u003csummary style=\"font-weight: 600; cursor: pointer; outline: none; list-style-type: none; display: flex; justify-content: space-between; align-items: center;\"\u003e\n    \u003ch3\u003e Verified References\u003c\/h3\u003e\n    \u003cspan style=\"font-size: 16px; font-weight: normal; color: #4b5563;\"\u003e▼\u003c\/span\u003e\n  \u003c\/summary\u003e\n  \u003cp style=\"margin-top: 8px; margin-bottom: 0; color: #4b5563; line-height: 1.5;\"\u003e\n  \u003csmall\u003eBTliss Hair Straightening Treatment is formulated without formaldehyde. [Source: Manufacturer Product Label] | The 120 ml pack is enriched with Acai oil and Marula oil. [Source: Brand Product Page] | BTliss is suitable for all hair types, including unruly hair. [Source: Manufacturer Specs] | The product is positioned for both women and men in India. [Source: Brand Official Listing] | Formaldehyde-free keratin formulas avoid the fumes associated with formalin-based straightening. [Source: Cosmetic Ingredient Safety Review]\u003c\/small\u003e\n  \u003c\/p\u003e\n\u003c\/details\u003e","brand":"BEAUTY TREE","offers":[{"title":"Default Title","offer_id":47112279195820,"sku":"BTP-BTLKT-34-120","price":899.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0774\/9632\/0172\/files\/8906091922264.jpg?v=1788250355","url":"https:\/\/buybeautytree.com\/products\/beauty-tree-btliss-hair-straightening-keratin-treatment-formaldehyde-free-professional-hair-treatment-for-salon-smooth-straight-hair-formaldehyde-free-hair-keratin-for-women-men-120-ml","provider":"BEAUTY TREE","version":"1.0","type":"link"}